Google’s first Doodle that was published in 1998 spoke about Larry Page and Sergey Brin being off to the Burning Man Festival after the company’s launch. In its twenty-first year now, Google’s users will vouch that the doodle never disappoints. From its humble beginnings to today, Google’s parent company, Alphabet stands as the most valued brand, globally. Not just that, Google is considered a mecca when it comes to the quality and usability of software development.
Coming back to the doodle, Google celebrated events, festivals, and celebrities with a lot of prowess. Sometimes, the company even reminded us of unsung heroes, gone far behind in history books. However, when it came to Johann Sebastian Bach, Google drove the doodle to another level. The silicon valley giant that had in the past experimented with Virtual Reality for their doodle, went gung-ho this time by creating one via AI & ML.
Perhaps this is Google’s way of proving that billion-dollar enterprises can, too, operate even when, sometimes, offhand and impromptu. Surprisingly, it’s to everybody’s surprise that Google did not choose anyone from the science fraternity to be an icon in their maiden attempt for an AI-powered doodle. That’s not entirely true though. Lewis Thomas of the Voyager 2 deep space fame had quoted that when we as a race try and blow music to the farthest possible corner of outer space, that music should be from Bach.
Google Magenta and Google PAIR teams are influential for Google’s AI-powered doodle. Clicking on the doodle, users are able to create a two measure melody, the keynotes for which they can choose. Google then, leverages machine learning and transforms the user’s tune into one of Bach’s melodies. Google managed to develop an inventory of 306 of Bach’s such tunes!
Google also leveraged its brand new Tensor Processing Units (TPUs) to develop this doodle. The technology helps Data centers to quickly process data and help the doodle be processed on the web browser level, which is something very hard to achieve. Again a first, without TPUs, such tasks are usually done in large servers. Google never stops from keeping its users surprised.
What’s next Google?