Gifnote™, the new music messaging platform for Songbytes byte-sized music clips announced the appointment of Erin Johnson as Chief Communications Officer. In this role, Johnson joins the executive team and will oversee the marketing communications strategy and execution for the company.
“Songbytes are a meaningful and universally understood form of expression relevant in today’s digital economy, and I look forward to joining the team and shaping the story of Gifnote — a brand of the future. ”
Gifnote works in compliance and partnership with the music industry, offering a patented technology platform, comprehensive database and search engine of licensed Songbytes from thousands of artists. Gifnote provides a simple and effective way for music to be integrated into the 15 Billion pieces of byte-sized content shared daily across text and social. Gifnote works directly with music labels, publishers, artist managers, artists and back-end reporting platforms, to ensure compliance and thought leadership in this new space.
“Erin Johnson is highly respected as a strategic communications leader and we have long admired her work and integrity,” said Andy Blacker, CEO and Co-Founder, Gifnote. “Her work is driven by creative excellence and a sharp understanding of today’s digital media landscape and economy. Our mission is to bring our patented and licensed Songbytes into the world’s largest form of communication — texting and social posts. Erin is the right partner to help us achieve that mission globally and we are thrilled to welcome her to our executive team.”
“Gifnote is an intriguing, innovative brand rooted at the intersection of music, technology and the universal need for authentic human connection,” said Johnson. “Songbytes are a meaningful and universally understood form of expression relevant in today’s digital economy, and I look forward to joining the team and shaping the story of Gifnote — a brand of the future. ”