Breakthroughs Include Advanced Thermal Imaging and Two-Year Battery Life
Dor, the cutting-edge data visualization and analytics solution for physical spaces and creator of the world’s first battery-powered, thermal-sensing people counter, announced product developments that further support the needs of enterprise retailers to grow their businesses and exceed customer expectations.
.@DorTechnologies announces new developments in breakthrough foot traffic sensor for retailers including extended battery life #makeitcount
Hundreds of retailers already enjoy how simple it is to install Dor’s quick and intuitive peel-and-stick sensor. Additional developments include:
- Thermal imaging: Supports larger, higher-traffic doorways with industry-leading accuracy
- Extended battery life: Two years of uptime for uninterrupted counting
- Anonymous detection: Increased precision without compromising customer privacy
“We are excited to bring more robust foot traffic counting functionality and increased data enrichment to retail enterprises,” said Michael Brand, Dor co-founder and chief executive. “Shoppers are demanding more meaningful in-store experiences and retailers can only keep up with those expectations with accurate data about how their stores perform.”
Gregg Golembeski, Dor co-founder and CTO adds, “Our customers love Dor’s ease of installation — so we doubled down on battery life and accuracy, allowing our customers to measure foot traffic at thousands of locations with a deployment rate unmatched by competitors.”
Dor is currently measuring the performance of thousands of stores nationwide. The company secured $8.5 million in funding last August after launching its analytics platform, which makes sales and foot traffic data immediately actionable.