Executive tapped to lead growth of cloud-based data science driven care coordination solutions for the health insurance industry
Vital Data Technology, LLC, a leading health IT company serving the payer landscape, announced the appointment of Chuck Rolfsen as Chief Revenue Officer. Chuck brings over 30 years of experience in Sales, Account Management and Marketing leadership in the healthcare information technology industry. As Chief Revenue Officer he will propel revenue growth in pursuit of the company’s mission to help clients optimize quality performance and member outcomes by aligning data across the entire care continuum.
“Vital Data Technology has built their solutions on a deep understanding of how member and provider engagement impacts quality scores and member health. The Affinitē platform is uniquely positioned to meet the needs of the customer, helping health plans successfully rise to the challenge of value-based care. It truly aligns plans, their providers, and their members in order to effectively coordinate care on a single platform,” said Mr. Rolfsen.
Formerly Chuck was the Chief Revenue Officer at Healthx, a healthcare engagement technology provider, where he successfully led and scaled revenue as the company received multiple rounds of venture capital and private equity investments There he was responsible for the overall growth of sales, leading the sales, account management, and marketing teams to perform above targeted expectations and more than double revenue. Previously, he served as Vice President of Payer Sales for the same company and was responsible for prospecting and pipeline development and managing a complex enterprise sales process.
“Chuck couples his deep understanding of the complex payer market and IT infrastructure with a passion for improving the consumer experience for healthcare payers. This combination makes him well suited to drive the sales strategy of our technology, which aligns plans, providers, and members through a real-time analytics and artificial intelligence engine,” stated Matt D’Ambrosia, President and Chief Executive Officer of Vital Data Technology.
Mr. Rolfsen holds a Bachelor of Arts degree in Psychology from Thomas More College in Crestview Hills, Kentucky and a Master of Social Work from the University of Kentucky.
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